MORE NEW PATIENTS

New patients are the life blood of any practice. I’m sure you’ve heard that before, and it’s true. Without a steady flow of new patients, a practice will wither and die.

You’re being bombarded with all manner of schemes aimed at helping you cope with the prevailing economic crisis. Below, you’re going to see the real key to helping you and your team cope with patients who are worried about putting gas in their cars and food on their tables.

You’re probably already doing something to stimulate getting new patients. It might be a website, SEO, Google Ad words, Facebook Ads or other marketing. All of these and others and others have a singular focus and objective:

GETTING A PROSPECT TO PICK UP THE PHONE

How your phones are being answered could be the answer (or cause) to your new patient problems. Do your phone calls go like this?

How much money are you spending on marketing?

Unless you have a totally online scheduling system, a prospective patient must call your office. And it’s at that point in most practices where the SALES PREVENTION DEPARTMENT takes over.

“THAT’S NOT MY OFFICE!”

That’s what Dr. Goodflow thought as well. During and after the Pandemic, his practice was doing well, patient visits were up and his schedule was nearly full. He had his best year ever in 2021. After all, more people were having TMJ and Sleep problems, his area of focus.

His team was seasoned and stable. The person answering the phone was the nicest person, always there to help people.

They even had a system, where all new patient calls were documented on a special New Patient Call Sheet. That way, Doctor Goodflow was able to review the sheets to determine the phone to schedule conversion rate. SMART man!

That’s how Dr. Goodflow made a SHOCKING DISCOVERY.

His new patient phone call to scheduling conversion rate was plummeting. His marketing dollars were not giving him the results he wanted.

People were calling but not scheduling. BUT WHY?

THINGS HAVE CHANGED!

The PANDEMIC, combined with INFLATION and uncertainty of the future has resulted in people being more concerned about money. Weekly increases at the GAS PUMP and GROCERY STORE have made been hyperaware of costs.

Fortunately, as part of Dr. Goodflow’s marketing, phone calls were recorded.

Here’s an example of one of those recordings:

NOT PRETTY...

We scored this on the Phone Call Academy Rating System as a 0/10. The responder didn’t even get the caller’s name!

Dr. Goodflow’s team might have been successful in the past but despite the continued marketing, the phones were not being answered effectively. The SALES PREVENTION DEPARTMENT was in full force.

We’ve been helping Doctors with their marketing for decades. And we have seen amazing results. But we’re also seeing diminishing returns with dental practices around the country. From Boston to LA, doctors are not getting the same bang for their marketing dollars.

That’s why YOU are seeing so many ads for marketing.

DON'T SPEND ANOTHER DIME ON MARKETING UNTIL YOU FIX THIS.

It’s the PHONES.

That’s the earliest and most common choke point in dental practices. It’s where every patient must go through before they get in to see the Doctor.

And who is manning the phones?

Often, it’s the newest, youngest, least experienced, and lowest paid team member. Has this person ever had training?

And even if, as in Dr. Goodflow’s office, the office is being answered by a seasoned veteran, their previous tactics are no longer effective. They too can benefit from training.

That’s why we formed the Phone Call Academy.

We’re tired of seeing hard-working doctors not getting the results they deserve from their marketing efforts.

We’re sick hearing phone calls where people in need aren’t getting the care they need because someone messed up the phone call.

We’re committed to helping as many offices as possible help as many people as possible get the care they need.

THINGS WILL GET WORSE

If you think things will get better by themselves, good luck to you. Dr. Goodflow was smart and had systems in place to catch the problem early. How long might something like this have been happening in YOUR practice.

Think you know? You’re busy in your treatment room. Your office manager is probably in an office as well and might not hear what the Sales Prevention Department is doing.

We’ve learned from the 2008-10 recession that if you ignore the economic reality of your patients, you will suffer. That’s what happened to many during the pandemic too. Some practices saw up to 50% reductions.

This single action can double, triple, or even quadruple the effectiveness of your marketing spend.

Just ONE, single additional new patient will cover the cost of this amazing program.

And, because of the erosive effects of INFLATION, you’ll need to boost your new patient flow as well as increase your productivity just to keep pace. Make every marketing dollar pay off.

GREAT OPPORTUNITY

This is an amazing opportunity for you to capture more of what you’ve been paying for. This program will help train your team & provide detailed instructions on how to:

Immediately connect with patients
How to deal with multiple calls
Confront the Insurance or Money issues
Capture necessary Information
Schedule appointments
Assure that patients will show up

What’s a program like this worth?

If just ONE additional new patient is converted and your Lifetime Patient Value is just $2,000, that’s an additional $24,000 a year.

But this system is worth much more because it will become an ASSET for the practice. It can be used as a system to help existing multiple team members as well as provide training for new members as your practice grows and flourishes.

Don’t wait until the empty schedule slots are staring you in the face.

Don’t wait until your production levels drop.

AND…

Don’t spend any more money on marketing unless you do this first!

CHOOSE THE MEMBERSHIP LEVEL THAT’S RIGHT FOR YOU AND START TURNING YOUR SALES PREVENTION DEPARTMENT INTO A PATIENT ATTRACTING MACHINE.